Women in Business And Money

Theresa Reed

Theresa Reed

How do you feel when it’s time to ask a potential client to buy your product or service?  Do you feel comfortable discussing costs or does it make you squirm?  Are the rates you’re charging enough to support you or are you struggling to make ends meet?  The mindset of an entrepreneur and the mindset of an employee are so different that the one thing that may most undermine your potential success as an entrepreneur is how you feel about money.  What you charge and asking for the purchase from the client can be major hurdles to success, but they don’t have to be.  You want to stand comfortably in a money conversation, but if you can’t do it now, perhaps it’s time to beard this particular lion in its den.  Let’s get comfortable with asking for the money we deserve as entrepreneurs.

To help you with any money phobias you may have picked up along the way, I sat down and had a chat with one of my favorite business women, Theresa Reed, aka The Tarot Lady and we have some timely tips for you as we head toward the culmination of tax season 2012; check out our interview here:  MoneyandEntrepreneurs

Also, there are many habits that can support you as you’re moving through the process of building a successful business, including:

  • Reading inspirational books that help you think like a successful business owner.  Books by Tony Robbins, Jack Canfield, or Robert Kiyosaki can help you retrain your brain so that your thinking better supports you.
  • Subscribing to emails from coaches who have acquired the success you hope for can move you along faster in developing the skills that will help you to achieve success.
  • Acquire understanding of how money works, aka being financially literate; Robert Kiyosaki’s books are great at helping you understand the difference between thinking like an employee versus thinking like a successful business owner.   I highly recommend his Rich Dad Poor Dad and Cashflow Quadrant books if you’ve not read them.
  • Find a great accountant to handle your taxes and become tax savvy so that you’re not quaking in your boots at this time of year, every year.  Ask for recommendations from your friends and be sure to find one who fits your tax style–are you conservative with regard to taxes or edgy?   If you’re conservative you won’t feel comfortable with a risk taker, so keep that in mind.
  • You can find more great business tips on the Resources page of this site.

Developing a successful business is the most intense personal development course you will ever encounter.  Your journey will repeatedly show you where your doubts and fears live, but it is so worth it to evolve as a business person and as an individual.  Take steps daily that inspire you and give you courage and move with determination toward earning what you deserve.

Rich Blessings!

Dee

Copyright 2013.  All rights reserved.

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Business Systems, Organization & Success

 

I hate tax time, what about you?  I’m also not the most organized person on the planet–at least not naturally.  I have found that it’s absolutely necessary for me to have systems for the things I need to do in my business–especially for the things I don’t like doing.  I’ve already written about how important your tax prep is going to be for 2012; if you missed that blog, you can catch it here.  Take the time to get yourself set up for success from the start and save yourself the hassle of getting caught unprepared.

If you’re like me, you may want to procrastinate, especially on tasks that aren’t familiar, are intimidating or boring–this is where systems can be a big help.  If I know I’m likely to toss my receipts in an odd place, that’s an area where I must develop some simple systems in order to avert catastrophe at a later date.

Some systems you’ll want to have in place for your business include:

  • Know what projects you’re launching in the next 30-60 days.  Work far enough out that you don’t have to sweat bullets over a promised launch date.   Keep a project calendar for product/program launches as well as for your blog.
  • Hire out the low priority tasks so that you’re focused on money making activities.  You say you can’t afford a VA?  Hire your son or daughter or a college student and be very precise about what you want done, when it is due and the level of quality you expect.
  • Deal early with the things that irritate you (like planning for tax season) and file things appropriately.  You’ll save yourself a lot of headaches in the long run.
  • Scan the web for hot tips on system development like the video above; it can save you time and energy to learn from someone else and cost very little!
  • Make plans early in the game for when you want to bring on an assistant.  Keep your focus on the money making activities in your business and let those things that aren’t your expertise be taken care of by your team–even if it’s just you an assistant.

The business of running your business can be exhausting.  Don’t let your business devolve into a job; get organized, develop business systems and save yourself the frustration that comes from not being willing to work your business like a big business from the beginning.

I will be opening up spaces in my coaching practice in a few short weeks; if you’re ready to take your business to the next level and you’d  like to get on the waiting list, now’s the time–availability is limited; you can sign up here.  And best wishes for a headache free tax season.

Rich Blessings!

Dee

Copyright 2013.  All rights reserved.

 

Your Business Success in 2013

Happy Holidays

Happy Holidays

Dear Friends,

This post was originally written in the spring of 2012 and now that we’re in the holiday season I will be taking some time to spend with family and friends preparing for the New Year and vacationing a bit (for a change–woo hoo)!  I thought I would reprise this post in light of the time of year–a time when many of us take a look at our goals and determine what we’d like to focus on after the holiday hub-bub has died down.  Barring the reference to April, I trust you’ll find some juicy nuggets or take-aways for your own goal setting program. Don’t forget the Resources page on this blog for additional success tools and tips!

Blessings & Happy Holidays!

Dee

Greetings Friends!

We’re halfway through April and now is probably a pretty good time to re-evaluate your success goals.  Modern life moves at a fast pace!  You will benefit greatly by keeping your eye on the ball and knowing when to drop a project or to inject new life into a situation by adding a hot new goal!

For example, perhaps you take advantage of coaching services to assist you in staying on track for success during the year.  As part of your work you may create an ezine, new blog or products.  These goals might not have existed–especially in their current form, at the beginning of the year.  Take the time to see what new opportunities have popped up on the horizon–and remember to do this check-in on a regular basis!

Why would you want to bother tinkering with the goals you slaved over earlier this year?  One of my favorite suggestions from Tony Robbins was his success formula; pick a goal, begin working on said goal, (and this is the really important step most of us overlook) evaluate what you’re doing to see if it is effective.  If it’s effective, keep going–if not, make modifications and then repeat the formula (from the top), as many times as necessary until you reach your desired goal.  Sounds pretty simple, doesn’t it?

Here are some additional ideas:

  • Try working with the Law of Attraction; if you’ve not read Money & the Law of Attraction by Esther & Jerry Hicks I highly recommend it as a valuable goal achievement tool.
  • Share your goals with a coach or if you don’t have a coach, pick a friend to confide your goals to.  This person must be 100% capable of a) holding you accountable and b) 100% on your side when it comes to your goals.  No nay-sayers allowed!
  • Work on your time management skills if you consistently find you’re not getting the job done; this area alone could kill your possibilities for success.

Remember goals aren’t set in stone, they change as your circumstances change–but ideally you are moving forward toward at least one major goal this year.  Maybe you want to quit that day job and do your thing full time.  Or maybe you just want to create a bit of extra cash flow so things aren’t so tight financially; either way, holding a firm vision for your future is the way to go.  Click the link for more out of sight goal setting tips and tools from Marie Forleo and Danielle LaPorte http://marieforleo.com/2012/04/how-to-visualize/.

Rich Blessings!

Dee

Entrepreneur of the Month – December 2012

ShanthiBShanthi

Greetings Friends!

This month I’m excited to share with you Shanthi, our Entrepreneur of the Month for December 2012.  Shanthi (whose name means peace) is a dancer, Interactive Storyteller, Vegan Yogic Chef and Yoga Master (Yogini) born and raised in India, the birthplace of Yoga and  Yogic culture.   Shanthi is unique in that she has studied Yoga philosophy, practices and dance from an early age from many enlightened Gurus in India–including her father.  She presents dance performances where she captivates the young and the old with her interactive storytelling via dance and yoga.  Shanthi has seen phenomenal client results such as complete healing of back ache, depression, coping with loss, recovery from near death situations, transformation of eating habits, regaining self-esteem, healing relationships and managing highly stressful situations with ease.  Shanthi is now focusing on producing a home-study program where her clients will be exposed to the fundamentals of the Ancient Yoga and simple Yoga practices they can learn through video and can do anywhere on their own with confidence.  See the link above for the interview with Shanthi and learn more about her from her website: www.LivingYogaBeyondTheMat.com.

I’d also like to share some cool new tools for your success starting with something to jazz up your video presentations.  If your business model includes promoting or teaching via video you may find you have a variety of challenges in putting together a video of sufficient quality to share with your community.  If so, check out PowToon, an excellent way for those of us who are artistically challenged to put together a video with panache–not to mention pizazz!  If you’re camera shy or lack the equipment to mount a full court video press, your worries are now over!

And for those of you who know you want to take your life or your business to the next level, but are a bit confused (or even overwhelmed) about the details of making that happen, I’d like to share Live Your Legend with you!  The site owner, Scott Dinsmore has a personal goal of setting the wage slaves who hate their job free.  While being an entrepreneur has an aura of excitement and prosperity to it, the actual grunt work can leave a person confused and disheartened–Scotts’s site is the antidote to both maladies, so check him out!

My last cool tool is Twylah.com which I’ve shared before, but I’m bringing it around again for two reasons.  The first reason is that I love having a tool that makes my Tweets have a longer shelf life–which this tool does brilliantly!  I also like how Twylah does the sorting for you, so someone new to you and what you offer can see a broad spectrum of Tweeted material–and dive in to what works best for them.  The power Tweet is one of my favorite tools; it allows the user to not only tweet on a particular topic, but when someone clicks on your tweet they will see a list of similar tweets–all from you, on the same topic (and of course visitors are given the opportunity to follow you on Twitter–sweet!).  Twylah is still in its beta phase, but I see no reason why you shouldn’t check it out and take advantage of its abilities to give your Tweets more staying power.

Now, if you’re on Pinterest–do come and check out my pins for business where I keep additional resources!  And of course there is the LAGirl13 ezine that offers bi-monthly tips to help you stay on track for business success!

I think that’s going to do it for now–wishing you an easy, breezy, successful December 2012!

Rich Blessings!

Dee

Your Success Model for 2013

The Successful Entrepreneur

 

Greetings Friends!

As we prepare to say goodbye to 2012, I think now is as good a time as any to look under the collective hoods of our businesses to see what might need fixing.  Some things you might want to consider as we wind down this year include, but aren’t limited to:

  • How much do you want to earn in 2013?
  • How many hours do you want to work each week?
  • How many weeks of vacation do you desire to have in 2013?
  • Who will you be working with/serving?
  • What does your niche need (this should be a top three need)?
  • What is the fastest, easiest way for you to solve the problems of your niche?

You may already have all of this figure out and if so, I’m happy for you!  Personally I hope to reduce my workload to 20 hours per week–or less.  I am interested in trimming the fat from the business models that no longer work for me–I’m only interested in helping my clients get what they need–no extra BS fillers/bonuses.  Does that sound like something that would work for you too?  Well, this exact business model is what  I will be covering in my free training this Wednesday.  You can sign up for the call in information here–the call information goes out Wednesday morning, so be sure you sign up now; I hope to see you on the call!

Rich Blessings!

Dee

Gender, Marketing & La La Land

The Successful Entrepreneur 2013

Greetings Friends!

I had the honor of chatting with a master marketer this morning and it was one of those conversations where you get off the phone feeling pumped!  We talked about my business and what I hoped to transform about it and a few things came up.  The first issue that came up is what is working now in this digital marketing age; this is an important topic for those of you who have business models or systems that come from people much higher up the business food chain than you.  Why?  Because if they are high enough up that they refer to having a team and you can’t afford a team, then what they do and what they teach you is probably very different.  You get that right?  Relating their tactics/business model to your own game is a risky gambit because they are no longer in the trenches.

It may also be that what they did back in the day and what works now aren’t the same.  Either way, you want to a) make sure you have a good business model for you and b) work with a business model that is right for current times.

So, I have a rather challenging question for you?  What is your business model and how well is it working for you?  I ask this question because we are just days from being done with 2012 and if you have big goals for yourself and you’re not currently seeing the results you need, it’s time to snap out of la la land or 2013 will probably end much the same as 2012.  Unfortunately this challenge is particularly hard for us women; we lower our prices because we love our clients and what we do; we don’t get the training we need when we need it and our businesses don’t thrive.  Most unfortunately, we don’t thrive.  So enough of all that!  Let’s create businesses in 2013 that make a difference in the lives of our clients and in the lives of our families and ourselves.

Some things to ask yourself:  what is my niche–do I even have a niche?  If you don’t have a niche you need to remedy that immediately; next, what are the top three needs of my niche and how can I help them meet their needs?  You might also ask, how balanced is my life–and you may be thinking, Dee, what does this have to do with business success?!  Well, that’s really simple, you won’t be in business for long if you’re killing yourself.  So, again, I ask you, are you able to work, play, vacation, exercise and spend time with those you love or are you buried under a list of never ending To-Do’s?  Yes, some sacrifice and persistence is necessary to get your business off the ground, but if you’ve got one of those crazy business models that has you running from pillar to post 24/7, you might want to make plans to get a better plan for 2013.

I’m having a training 28 November at 3:30 PM and I’ll be talking about all this and more, so save the date and get ready to rock your business in 2013;  you can sign up here.  You’ll also receive some free training, right away to get you ready to go.  So, sign up and then if you’re in America, get ready to relax a bit and enjoy your Thanksgiving holiday knowing you’ve got 2013 well in hand.  And if you’re not in America celebrating an annual turkey day, you can celebrate the end of useless business models and get ready to transform your life and your business!

Either way you have a winning scenario and that’s worth celebrating!

Rich Blessings!

Dee

How Not to Suck At Marketing

English: A business ideally is continually see...

English: A business ideally is continually seeking feedback from customers: are the products helpful? are their needs being met? Constructive criticism helps marketers adjust offerings to meet customer needs. Source of diagram: here (see public domain declaration at top). Questions: write me at my Wikipedia talk page (Photo credit: Wikipedia)

 

Greetings Friends!

On any given day I receive a plethora of emails offering me the latest greatest thing that’s going to “explode my business”.   The product offerings break down into two separate categories; they are either a system that someone has used to create a successful business or they are a drill down on a particular aspect of a business system (list building, how to launch a product, how to use YouTube videos for success).  If you’re in business and you don’t have a system you will run from one new product to the next trying to figure out why your business isn’t gaining momentum.  If you have a system, it should already have told you everything–soup to nuts, about how to run your business.  If you’re having a problem with list building, for example, please go to the material you have on building a list (from that program you invested in earlier) before you invest in yet another program.

Why do I say that?  Because the statistics in terms of how many people buy your products are challenging–it takes people as many as 10 exposures to your product or service  before a potential client will buy and then as few as 2% actually use the material.  This is true for both you and your potential clients; you won’t a) buy immediately or b) use what you’ve already purchased.  So if you have downloaded material or bought programs and failed to put them into action–use what you’ve got first! After all, perseverance is a part of the cycle of success.  There is no magic pill; there is, however, consistent action along a well laid out path–aka your system, that will get you results.  No system is capable of over coming inconsistent use.

What if you’re having problems with a particular segment of your system?  That’s not unusual; I’d look at how you’re approaching that segment.  I recently blogged about the insane things entrepreneurs do trying to meet the supposed needs of their market–including the need for a freebie.  You can read that blog piece here.  Having a freebie isn’t the problem–it’s having a cookie cutter approach to having a freebie–and it’s having a freebie without having an overall system that you’re working within.  Why are you creating the freebie?  Who is it for?  What does the freebie lead to?  Answer those questions first and then insure you’re answering a top three need for your niche; this will help you drill down in whatever portion of the system that’s giving you lackluster results and help you tweak what you’re doing.

In short, I think the problems people have with marketing stem from a) not having a good system and b) not working their system correctly or consistently.  If you know your system, your niche and your passions, you don’t become confused or overwhelmed.   Your tribe provides you with valuable feedback and you provide them with great products and services.  Best of all you get to have a life and a successful business.  If you didn’t hear my training on the things you may be doing that undermine your ability to successfully market your products and services, then you can check out my free training here.

Your business should run like a machine–smoothly and with no real questions day to day about what needs to be done.  If you feel you don’t have a system that is working for you–and you’re on a budget, I created something that will allow you to work independently to address your business challenges; you can learn more here.  If you’ve been in business for awhile and you feel you’d be better off with someone who can work with you one on one to diagnose your challenges and get you moving quickly, I recommend you sign up for a free coaching session.  I’m not going to waste your time with a bunch of free bonuses, just straight talk about what can get you over your hurdles and move you toward success…and you can sign up here.

If I had to  guess, I’d say you went into business to have more time and money freedom, but there’s a lot of information on the internet and you can not only drown in all the information–you can quickly become confused about what steps you need to do on a regular basis to have your dreams come true.  Keep it simple, use a reliable system, deliver value to your tribe and remember above of all else that your job as a marketer is to solve someone’s key problem(s) with an elegant solution.  Having an elegant system and elegant products and services ultimately means that you will not suck at marketing!

Rich Blessings!

Dee

Copyright 2012.  All rights reserved.

Entrepreneur of the Month – November 2012

Theresa Reed

Greetings Friends!

It feels good to be back with you!  I hope you signed up for the LAGirl13 Business Newsletter.  Last week’s edition offered some extra special marketing tips and resources for developing your business and turning you into a mega successful entrepreneur!  Now if you didn’t catch that edition, don’t worry, I’ve got more great things in store for you this week, starting with a fabulous interview with Theresa Reed, aka ‘The Tarot Lady’.  I had a blast talking to her and she has some powerful tips for creating a business that truly rocks; get out a pen and paper because you’re definitely going to want to take some notes!  Click here to listen:  Reed interview aug.

For those of you who don’t yet know about her…Theresa Reed (alias: The Tarot Lady) is an intuitive Tarot reader, astrologist & yogi with over twenty years of professional experience.  She’s devoted to helping people make better decisions & lead happier lives — using Tarot as an instigational tool for confident, bold & emotionally-intelligent action — in life, in love & in business. When she’s not thumbing through her favorite deck or lip-syncing to gangstarap, you can find Theresa chilling around her virtual ‘hood at TheTarotLady.com and on Twitter at @thetarotlady.

And in other news, one of my favorite business mentors, Danielle LaPorte, is getting ready to roll out a fabulous new project called the Desire Map.  Danielle has long been a champion of entrepreneurial success and apparently she’s been secretly working away on this new project for awhile.  If you’re intrigued and would like to get in early on her super special launch, you can check it out here. (affiliate link)

In addition, I’ve beefed up the Resources page with more fantastic tools to assist you in building the business and life of your dreams.  Also, be on the lookout Wednesday for a special blog post where I will share my top secret tech weapon with you–make sure you’re subscribed because you won’t want to miss this!

And that’s a wrap!  I will see you this Wednesday for an extra special blog piece with more hot marketing tips to light up your business–until next time…

Rich Blessings!

Dee

Copyright 2012.  All rights reserved.